{"id":14,"date":"2011-01-06T18:26:42","date_gmt":"2011-01-06T18:26:42","guid":{"rendered":"http:\/\/localhost:8888\/?page_id=14"},"modified":"2026-07-31T05:24:16","modified_gmt":"2026-07-31T05:24:16","slug":"public-relations","status":"publish","type":"page","link":"https:\/\/wordsthatsing.com\/?page_id=14","title":{"rendered":"Writing for Clients"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\"><span style=\"font-family: georgia, palatino;\"><strong>How I can help you&nbsp;&nbsp;<\/strong><\/span><\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\"><strong><\/strong>Since launching Words that Sing in 1996, I have worked with more than two dozen not-for-profit, civic and business clients. Whew. Now I know why my garden suffers. Whatever the project, I aim for creative, storytelling that matches the organization\u2019s needs and personality.<\/span><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><span style=\"font-family: georgia, palatino;\"><strong>Milestone publications.<\/strong> Heritage sets the stage for what we will become. Knowing that, I\u2019ve teamed up ATCO Gas, Sport Central, Field Law and others to write their histories, drawing on a wide variety of sources. Tight timelines? Complex mix of topics? I am part of a writing consortium with capacity to get it done.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Making the case. <\/strong>My ability to write lively copy and tell compelling stories proves an asset in annual reports, white papers, case documents, brochures, <a title=\"Click to Continue &gt; by safesaver\" href=\"https:\/\/wordsthatsing.com\/public-relations\/\">grant applications<\/a> and more.<\/span><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-primary-color has-off-white-background-color has-text-color has-background has-link-color has-small-font-size wp-elements-57fc9a71dfeb290727e3f6504df1ef45 is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"230\" height=\"300\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2026\/07\/IMG_0053.jpg\" alt=\"\" class=\"wp-image-976\" style=\"width:250px;height:auto\"\/><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-family: georgia, palatino;\"><strong>Speeches.<\/strong> Six years as principle speech writer for the mayor of Edmonton, Alberta\u2019s capital city, taught me how to capture a speaker\u2019s ideas and present them engagingly, in a cadence that feels right.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Interviews.<\/strong> Newsletters, books and other narrative projects draw on my ability to interview deeply and piece what I learn into compelling prose.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Substantive editing. <\/strong>I tackle passive voice, wordiness, and stodgy writing with a vengeance that all but the most protective authors applaud.<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">&nbsp;<strong>A sampling of clients and projects<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-family: georgia, palatino;\"><strong>Alberta<\/strong><strong> Council on Aging. <\/strong>Writer\/editor for the Senior Friendly Project, endorsed by Health Canada for the International Year of Older Persons.<\/span><span style=\"font-family: georgia, palatino;\"><figure><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"154\" height=\"240\" class=\"alignright  wp-image-423\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life-193x300.jpg\" alt=\"quality of life\" srcset=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life-193x300.jpg 193w, https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life-660x1024.jpg 660w, https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life-768x1191.jpg 768w, https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life-991x1536.jpg 991w, https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/quality-of-life.jpg 1104w\" sizes=\"auto, (max-width: 154px) 100vw, 154px\" \/><\/a><\/figure><\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Alberta<\/strong><strong> Council of Women\u2019s Shelters.<\/strong> News releases and edit of a framework document.<\/span><span style=\"font-family: georgia, palatino;\"><figure><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2013\/07\/Cover-Success-Travels-163x250.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"135\" height=\"203\" class=\"alignleft  wp-image-756\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2013\/07\/Cover-Success-Travels-163x250.jpg\" alt=\"Cover Success Travels (163x250)\"><\/a><\/figure><\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Alberta<\/strong><strong> Recreation &amp; Parks Association. <\/strong>Scribe and report author for strategic visioning, white papers, grant proposals, booklets, reports, newspaper supplements.<\/span><span style=\"font-family: georgia, palatino;\"><figure><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2013\/07\/Cover-Foundations-for-Action-191x250.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"199\" class=\"wp-image-758 alignright\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2013\/07\/Cover-Foundations-for-Action-191x250.jpg\" alt=\"Cover Foundations for Action (191x250)\"><\/a><\/figure><\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Chinook Multimedia.<\/strong><strong> <\/strong>Animated \u201cchoose your own ending\u201d story illustrating life in Edmonton during the Second World War, funded by Heritage Canada and led by Edmonton Public Library. \u00a0<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>City of Edmonton. <\/strong>City Council social vision and economic report card. Annual reports and framework documents, recreation strategy rewrite, organizational change storytelling.<\/span><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-family: georgia, palatino;\"><strong>Clark<\/strong><strong> Builders.<\/strong> Website and related work, including a CD script recapping design and construction of the sustainable Intuit Canada headquarters with Manasc Isaac Architects.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>DWRG. <\/strong>Edit Education Nunavut strategy report and Canadian Teachers\u2019 Federation environmental scan. Edit and write summary, NWT<strong> <\/strong>School Relationships Survey.<\/span><span style=\"font-family: georgia, palatino;\"><figure><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/edmonton-it-means-the-world.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"edmonton - it means the world\" width=\"143\" height=\"180\" class=\"alignright\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/edmonton-it-means-the-world-238x300.jpg\" alt=\"\"><\/a><\/figure><\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Edmonton Airports. <\/strong>Speech writing for CEO and other airport leaders, annual reports.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Edmonton City Centre Church Corporation.<\/strong> Mural unveiling, transitional housing case for support, articles.\u00a0<\/span><span style=\"font-family: georgia, palatino;\"><figure><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/celebrating-leadership.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"celebrating leadership\" width=\"140\" height=\"189\" class=\"alignleft\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/celebrating-leadership-223x300.jpg\" alt=\"\"><\/a><\/figure><\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Edmonton<\/strong><strong> Community Foundation. <\/strong>Writing for author\/storyteller school visits, annual reports, newsletter\u00a0 copy, communications support.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>The King\u2019s University College. <\/strong>Annual report.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>MacEwan<\/strong><strong> University<\/strong><strong>. <\/strong>Design and delivery of courses to aspiring writers. Helped shift Get Publishing Conference into a collaborative initiative in early 2000s.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Mayor of St. Albert<\/strong>. State of the City addresses.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Royal<\/strong><strong> Alexandra Hospital<\/strong><strong> Foundation.<\/strong> Case for support background materials, Lois Hole Hospital for Women.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Prostitution Awareness &amp; Action Foundation of Edmonton. <\/strong>Snapshot of community responses to prostitution, 2006-2007.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>Success By 6<sup>\u00ae<\/sup>.<\/strong> Case for Support and major kick-off communications.<\/span><\/li>\n\n\n\n<li><span style=\"font-family: georgia, palatino;\"><strong>University<\/strong><strong> of Alberta<\/strong><strong>.<\/strong> Case writing for multidisciplinary science building, edit of Tech Edmonton grant proposal , <em>Folio<\/em> articles.<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-family: georgia, palatino;\"><strong>&nbsp;Kudos<\/strong><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cJust wanted to let you know how pleased I am with the material you\u2019ve sent for the FSNA project. Your writing is clear, concise, and coherent&#8230; thanks for a stellar job!\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\"> -Karen Irving, Managing Editor, The Conference Publishers Inc.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cCheryl, if you should ever need a reference, I would be pleased to provide it.&nbsp; You are very professional, diligent and organized.&nbsp; Much appreciated.\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\"> -Donna Smith, Clark Builders, IS &amp; Software Support<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cI&#8217;m not surprised that you&#8217;re booked solid as I know that we&#8217;re not the only company that values your skills. Please know that you are engraved on our Preferred Supplier List.&nbsp; I&#8217;m sure that we&#8217;ll be talking.\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\"> -Kenn Bur, EDE<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright\"><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/twice-upon-a-story.jpg\"><img decoding=\"async\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/twice-upon-a-story-300x208.jpg\" alt=\"\" title=\"twice upon a story\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cWhat an outstanding job you have all done! Thanks for all your efforts.\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\"> -Cori Chuippi Principal, Edmonton Catholic Schools&nbsp; <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cFor Cheryl, the power of the pen rests in its ability to motivate action \u2013 whether protecting the environment, exchanging ideas or improving children\u2019s education.\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\">-CWC profile<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cI can see why ECCCC contracts you for writing &#8211; you have a beautiful way of capturing the events, activities, emotions and future focus!\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\">-Marie Deis-Borisow, Clareview Head Start<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cI have now had an opportunity to review your work. It is an excellent job. You have captured our key messages succinctly and creatively. .\u2026 would very much like you to do it again this year. We received many positive comments about your work in the last report.\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\">-Ewa Ardiel, Communications Manager, Daishowa-Marubeni International Ltd.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/savant.jpg\"><img decoding=\"async\" src=\"https:\/\/wordsthatsing.com\/wp-content\/uploads\/2011\/01\/savant-300x232.jpg\" alt=\"\" title=\"savant\"\/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cI am so impressed and grateful for your professionalism and commitment to this large and complex project.\u201d <\/span><br>\n<span style=\"font-family: georgia, palatino;\">-Kenn Bur, Economic Development Edmonton<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cI really like the succinct nature of your copy!\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\">-Lynn Wyton, EDE<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cI&#8217;ve certainly appreciated your editing. I still find myself marveling at your way with words.\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\">-Deborah Barrett, Writing colleague<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-family: georgia, palatino;\">\u201cCheryl, it&#8217;s been terrific working with you. You do so many things and yet avoid missing any of the details!\u201d<\/span><br>\n<span style=\"font-family: georgia, palatino;\">-Anita Jenkins, Professional editor<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How I can help you&nbsp;&nbsp; Since launching Words that Sing in 1996, I have worked with more than two dozen not-for-profit, civic and business clients. Whew. Now I know why my garden suffers. Whatever the project, I aim for creative, storytelling that matches the organization\u2019s needs and personality. &nbsp;A sampling of clients and projects &nbsp;Kudos &#8230; <a title=\"Writing for Clients\" class=\"read-more\" href=\"https:\/\/wordsthatsing.com\/?page_id=14\" aria-label=\"Read more about Writing for Clients\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-14","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=\/wp\/v2\/pages\/14","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14"}],"version-history":[{"count":1,"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=\/wp\/v2\/pages\/14\/revisions"}],"predecessor-version":[{"id":978,"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=\/wp\/v2\/pages\/14\/revisions\/978"}],"wp:attachment":[{"href":"https:\/\/wordsthatsing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}